William R. Feins , freelance journalist from London, UK; he received his B.A. degree in Economics and his Masters in Sociology. William has always been interested in the mechanics of business and the inspiration of original thinkers, and firmly believes that the former can’t succeed without the latter. In his spare time, he enjoys the ridiculous spectacle of watching table tennis on a big screen (preferably at a pub) and reading weighty tomes about World War II.
A friend of mine is a master of retaining and regurgitating quotes - proverbs, aphorisms or quasi-spiritual maxims – always at the right moment he will drop a quote from Confucius (“Before you embark on a journey of revenge, dig two graves”)
Yes, they can be silly and pointless, fodder for slackers and phone geeks - but who’s laughing when it’s the buzzword on everyone’s lips, and in the last year iTunes has logged more than 1 billion (yes billion) downloads of…Apps.